The significance of the BSOG logo:
The Bangalore Society of Obstetrics & Gynecology (BSOG) did not have an emblem of its own until 1979, when the All India Congress in Obstetrics and Gynecology was held in Bangalore. During the preparations for the Congress, the then president of BSOG and also the organising secretary of the congress, Dr Lalitha Kumar requested me to design a logo, which was unanimously approved by the executive committee.
The emblem is made in the shape of the sign for female; a circle placed on the top of a plus sign, to emphasize the society’s focus on the welfare of women, representing Gynecology. The mother sitting on the floor and holding her baby in the typical Indian fashion represents the focus on Obstetrics. The plus sign is formed by the two-headed bird, Gandaberunda.
The Gandaberunda is an imaginary two headed bird found as a roof sculpture in the Rameshwara temple in the temple town of Keladi in Shimoga (now Shivamogga) District. The Gandaberunda was used by the Wodeyar dynasty of Mysore as the Royal emblem. Even five centuries after its first usage in the mints for making coins during the period of Vijayanagar empire around 1510, the Gandaberunda is still flying high as the symbol of seat of power of Karnataka - the official insignia of State.
The legend, ‘Bangalore Society of obstetrics and Gynecology is printed in the outer circle. The full stop is replaced by an inverted triangle representing Family welfare.